Archive for January, 2010
Marketing has Changed. But Some Things Stay the Same.
Traditional marketing is dead. It died in 2009. Yellow pages were listed in Wired magazine’s article, “100 Things Your Kids May Never Know About”. Traditional marketing budgets for direct mail, newspapers, magazines, and television are being moved into online interactive segments, such as search, email and social media marketing (source: Forrester, March/April 2009). While many [...]
Using Twitter to Obtain Maximum Impact for Your Dental Practice
In a recent interview with Amit Singhal, Google smarty-pants, the veil over Google’s methods for including Tweets in search results was slightly lifted. An article by Technology Review nicely reviewed what was said. Google began to include Twitter “tweets” in real-time search results about a month ago. Until recently the method in which they filtered [...]
Don’t Miss This!
Our friends at BuyDentalEquipment.com are Celebrating Life by offering you 20% off your next order now through Jan. 25! Don’t miss out on this great deal!
Choosing the Right Equipment
Whether you are building a new office, remodeling an existing office, or simply making a change, the proper selection of equipment for your practice is important for your success and the operation of your office. There are many factors when considering your equipment decisions. The one area most are concerned with is aesthetics. Is my [...]
SEO in Social Media
Everyone is striving to be at the top of search engines. Many Dentists think that this search engine optimization, or SEO, is only related to their website. The website is usually the main focus in a SEO campaign, but there are many built in features in social media platforms, and some newly organized features that [...]
