ArchivesTag : dentists

Social Media Etiquette for Dental Professionals – Mind Your Post Frequency

Would you send someone ten or twenty emails in a row?  I’ve recently seen several examples of multiple Facebook business page posts blasted out one right after another.  Twenty posts is far more than most people want to receive from their dentist in one day … Keep in mind every business and audience is different. […]

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Choosing the Right custom URL

Ok, so social media is the new buzz word right now.  Everyone is jumping on the bandwagon.  All of the major brands are endorsing placement on Twitter an Facebook, and spending millions on their presence there. Many dentists are following suit but, many others are reticent to join in.  Dentists are often called slow adapters, […]

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When to act like a social media “expert” and when not to

Social media “experts” are popping up all over the place.  They seem to use similar modalities when attracting clients, and many of them seem to use the same framework for their posts.  It occurred to me at a dental meeting last week that dentists are following the methods of many of these experts.   Dentists may […]

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Using Twitter to Obtain Maximum Impact for Your Dental Practice

In a recent interview with Amit Singhal, Google smarty-pants, the veil over Google’s methods for including Tweets in search results was slightly lifted.  An article by Technology Review nicely reviewed what was said.  Google began to include Twitter “tweets” in real-time search results about a month ago.  Until recently the method in which they filtered […]

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